Roar Publicity, LLC is a full-service, boutique agency based in Nashville, Tenn., specializing in creating strategic campaigns designed to meet and exceed client goals. Guided by our experience, relationships and entrepreneurial spirit, Roar Publicity delivers exposure on the local, regional, national and international levels by bridging the gap between our clients and media. We have secured placement in a vast array of traditional and new media, including USA Today, The New York Times, Wall Street Journal, Rolling Stone, People, Pitchfork, CMT and AARP (to name a few), and have worked with artists and brands from various genres in all stages of their careers. Founder Kyle Watson and his team are dedicated to over-delivering measurable results to effectively meet our current and future clients’ objectives.

Kyle Watson

Founder & Publicist


Kyle Watson, founder of Roar Publicity LLC, is a public relations strategist who has been actively engaged in the country music industry since moving to Nashville in 2013. Serving as an integral senior member of multiple PR firms, Watson was the driving force behind campaigns for a number of artists, events and brands. He’s created and executed campaigns for recording artists such as Big & Rich, Charley Pride, John Anderson, T.G. Sheppard, the late Dr. Ralph Stanley, Rhonda Vincent, Dailey & Vincent and many others, as well as led year-round PR efforts for festivals and events across the country, including Country Thunder, Country Stampede and Tree Town Music Festival, among others. Along the way, Watson cultivated long-lasting relationships with media and industry professionals and developed a reputation as an experienced, resourceful and enthusiastic publicist. With the launch of Roar Publicity, Kyle is determined to help clients exceed their goals through effective communication and promotion to the right media outlets, at the right time, the right way.